Analysis of coca cola Essay Example | Topics and Well Written Essays - 1000 words

Analysis of coca cola - Essay ExampleThe vision aims at creating great workplace, nurturing networks with partners, improving productivity, maximising return to shareowners while ensuring corporate responsibility in position to build sustainable communities (Kozami, 2005).Stakeholder is any person or meeting who can affect or is affected by the actions of an organization. Primary stakeholders continuously participate in the organization while secondary stakeholders do not mesh directly with the organization, but they either influence or are affected by the organization (Srivastava & Verma, 2012). Primary stakeholders are impacted either positively or negatively by the decisions of the management while the secondary stakeholders play an intermediary role, but are positively affected by the outcome of managerial decisions. Stakeholder epitome enables companies to identity the changing interests of stakeholders, identify the potential risks and implement measures that will satisfy t he stakeholders needs (Srivastava & Verma, 2012). The analysis will identify the actual and potential conflict of interests and relationships among several(prenominal) stakeholders.Shareholders- These are primary stakeholders since they are the owners of the companies by virtue of contributing capital (Srivastava & Verma, 2012). They have a direct interest in the company and are raise in receiving acceptable return of their investment through dividend payments and appreciation of their share values (Kozami, 2005). Coca Cola is committed to ensuring high profitability in order to maximize the return to shareholders.Customers- these are primary stakeholders since they create demand for company products and their actions will influence the revenues and profitability of the company. The customers are interested in receiving value-added and high prime(a) products at fair prices (Srivastava & Verma, 2012). Coca Cola Company must offer high quality products and ensure customer convenienc e in order to